Networked 2012

Strategies and Insights for a Connected World

Two days. Top brands. Some of the world's best marketers. Strategies and insights for a connected world.

And, you're invited.

Established in 2005, this invitation-only event is a gathering of marketing leaders from some of the world's most valuable brands. It provides a forum for our clients and friends to gain insights about leadership, marketing strategies and global branding. Free of sales people and tradeshow booths, it enables an intimate group of marketers to take advantage of the collective experience in the room.

There are no stats about a changing world or discussions about "the customer revolution".  Our goal is to move beyond the state of the market to stimulate debate on the strategies and approaches that really work, and those that will in the future. 

 

TOPICS


  • Brand Strategy
  • Multi-Platform Strategy & Design
  • Digital & Future Trends
  • Mobile Marketing
  • Consumer Insights
  • Change Management
  • Measurement & ROI
  • Brand Storytelling & Content

 

Schedule of Events


Wednesday, April 25
2:30pm – 5:30pmGuests Arrive
6:00pm – 8:00pmCocktail Reception
Thursday, April 26
8:00am – 8:30amBreakfast
8:30am – 12:00pmExecutive Forum – Boosting Marketing Performance
12:00pm – 2:00pmLunch
2:00pm – 5:00pmNetworking Activity – Boat
6:15pm - Dinner Event – Casa Tua
Friday, April 27
8:00am – 8:30amBreakfast
8:30am – 12:00pmExecutive Forum – Growth Strategies
12:00pm –Networking Lunch & Closing Remarks

*Accommodations, events and food are complimentary, courtesy of Blast Radius.

Agenda

Day One: Boosting Marketing Performance
Exploring Strategies to Drive Better Engagement and Revenue

The New Model is a Networked Brand
Gurval Caer, President & CEO, Blast Radius

21st-Century Brand Building
Chris Stutzman, VP, Principal Analyst, Forrester Research

Bacardi Digital Marketing – Turning Possibilities into Reality
Toby Whitmoyer, VP and Brand Managing Director, Bacardi
Brenda Fiala, VP Strategy, Blast Radius

Discussing the Key Principles Behind the Best Brands in the World
Benoit Garbe, VP, Millward Brown Optimor

Day Two: Growth Strategies
Insights and Strategies for Game Changing Innovation

The Emotional Insight within the Click Stream
Slavi Samardzija, EVP, Marketing Intelligence, Wunderman
Nick Moore, Chief Creative Officer, Wunderman

Tomorrow's Consumer Engagement
Jeroen Matser, VP, Strategy, Blast Radius

Disruptive Trends and their Impact on Industries
Gautam Lohia, EVP, Emerging Technologies, Blast Radius

Activities

A networking event on the open seas. To give guests an opportunity to connect, they will be picked up by yacht for a tour of South Beach followed by time to relax and discuss the day's events while anchored on a sandbar in Biscayne Bay. Who said travelling for work isn't fun?

Later that evening, we’ll be taking you out for dinner at Casa Tua – where you will indulge in sensuous sights, sounds, smells, textures and of course, tastes!

Location

Surround yourself in inspiration at the stunning Mondrian South Beach. State-of-the-art meetings rooms are equipped with the latest technology, plus spectacular views. When the day is done, retire to your custom-designed room, relax at the hippest pool scene in Miami, or explore nearby nightlife.

Need directions from the airport? We've got you covered right here.

  • Registration

  • Event Date: April 26-27, 2012

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